Untangling Complexity & Highlighting Humanity

Whether it's advanced materials research or a new cell therapy innovation, engineers and scientists spend long days at the bench searching for discoveries that can solve previously intractable problems.

Their knowledge runs so deep that an outsider might have a hard time deciphering what they're doing and why they're doing it. StoryFlow Creative has helped businesses from startups to industrial giants communicate their work.

The audience dictates the message—a technology blog to interest future employees, content that highlights innovations and potential markets for investors and analysts, or science journalism products for the general public to engender brand knowledge and affinity.

Take a look at some of our work in the innovation and healthcare space.

The New York Times

In collaboration with the New York Times's T Brand Consulting, StoryFlow Creative developed content marketing products for companies like HP and Salesforce. Examples include reported feature-length articles on technologies’ impacts on society and a long-form e-guide cybersecurity’s future.

TBC also brought in StoryFlow when its corporate clients were looking to infuse a new narrative and New York Times-quality writing into their communications products. We provided the wordsmithing to create guides for corporate communications departments.

How New Tech Is Changing The Way We See, Treat And Beat Cancer-reported feature

The Future Of Surgery: How Technology Is Transforming The Operating Room-reported feature

Megatrends Reveal How Technology Is Shaping A New Era-ghostwritten thought leadership for HP’s CTO

With AI watching, clues to why neighborhoods flourish or fail-reported feature

2018 Cybersecurity Guide

The New York Times’s Research and Development Lab also called on StoryFlow for help. They needed to tell the world how they were creating the next generation of journalism technology, so StoryFlow provided ghostwriting services for the newspaper’s Open blog.

We’re Helping Times Photojournalists Deliver Images to the World Faster- ghostwritten thought leadership blog post

To Build 5G-Enabled Tools for Times Photojournalists, We Studied How They Work-ghostwritten thought leadership blog post

Forbes

StoryFlow worked with Forbes editors to create content for technology companies using the media corporation's brand storytelling platform. The future of wireless power transfer. The cybersecurity skills gap. These are some of the ideas tech and telecoms companies such as Dell, Microsoft, Unisys and Cox Business wanted the world to know they were pondering.

Drone Maker Sees Business Opportunity In Keeping Workers And Warfighters Safe-reported feature

Building the Code for Diversity-reported profile

Cyber Skills Gap Leaves Networks Vulnerable-reported feature

Teaming Up For The Next Big Thing -- With An App That Unlocks Creativity-reported feature

Blueprint For 10 Billion-reported immersive feature

Bloomberg

Has Covid-19 Been a Watershed Moment for Industrial 3D Printing? These Manufacturers Say Yes-reported feature

HP

Innovation Journal features:

From Science Fiction To Successful Treatments

The Doctor Will Zoom You Now

Orlando Economic Partnership

The Orlando Economic Partnership, a regional economic development organization, wanted to highlight the area’s burgeoning high-tech industries. So they called on StoryFlow to take a deep dive. We developed a package of articles that put a spotlight on cutting-edge companies leading innovation in healthcare, gaming, autonomous vehicles and digital twins.

The partnership used these reported features to bolster their efforts to attract more and bigger businesses to the I-4 corridor. By showcasing what was happening locally, they demonstrated how Orlando had become a hotbed of science and technology.

Orlando's Work With Digital Twins May Change How We Engineer Everything

Data That Heals: Orlando's Innovators Push Into Healthcare's Frontiers with High-Tech Advances

Orlando Poised to Become Capital of Autonomous Vehicle Research

Serious About Play, Orlando Becomes Leader in Multibillion-Dollar Video Game Industry

GE

Our founder created multiple storytelling products for the industrial giant. These included textual editorial content, gifs and infographics. In addition, we generated scripts, performed interviews and consulted on the production of documentary-style videos and Facebook Live broadcasts. We worked within GE's Power, Life Sciences, Healthcare and Global Research businesses to create stories for general audience consumption.

Our founder also served as the managing editor for GE's popular Tumblr-based science and technology blog, Txchnologist. Over three years, the thought leadership site earned more than 200,000 followers and 83 million impressions.